BENEFIT They're Real! Magnet Extreme Lengthening Mascara 4.5 g Travel-Size Powerful Lifting & lengthening Mascara

Product Information

While a rich cleansing balm or oil get most of it off after delicately massaging it into the hairs to break it down, we did go back over our lashes with a cotton pad and eye make-up remover to ensure every last scrap was gone. So when I heard the brand was bringing out another mascara, I knew it was going to be a big makeup moment with some serious innovation behind it. As much as I swear by the drama and staying power that the original formula offers, it ends up taking a bit of time and effort to take off.

The method behind it is relatively straightforward: the mascara formula itself is full of magnetic mineral particles, whereas the wand had a magnetic core that draws the lashes up as you comb through (think of the way two magnets are drawn to each other and apply this concept to your lashes and mascara wand). Lashes look long and lifted; Benefit did an instrumental test on 21 women and the results were that lashes looked 40% longer!does not spread when you cry)) good volume, personally colors each eyelash, does not stick together.

Magnet Mascara, eye makeup, false lash mascara, lengthening mascara, lifting mascara, Mascara, mascara review, they're Real! If you are makeup obsessed like most of us here at GLAMOUR HQ, you will be very familiar with Benefit Cosmetics. The length this gave my upper lashes actually lasted through a long walk, salon appointment, and even a late dinner afterward. I'm not knocking these things—some of my favorite formulas rely on them—it's just rare that a new mascara comes along and is actually groundbreaking.The formula is designed to be water-resistant, lightweight, buildable, and claims to give 36 hours of wear without smudging or flaking. The 103 third parties who use cookies on this service do so for their purposes of displaying and measuring personalized ads, generating audience insights, and developing and improving products. Well, Benefit decided to take their cult mascara and give it a magnetic upgrade, and honestly, we’re seriously impressed! First impressions: The new packaging is cute and fun, and best of all, we found the mascara really easy to use. AQUA (WATER), CERA ALBA (BEESWAX), PARAFFIN, POLYBUTENE, VP/EICOSENE COPOLYMER, GLYCERYL STEARATE, ACRYLATES COPOLYMER, COPERNICIA CERIFERA (CARNAUBA) WAX, STEARETH-21, PALMITIC ACID, PVP, STEARIC ACID, SILICA, PENTYLENE GLYCOL, PHENOXYETHANOL, STEARETH-2, AMINOMETHYL PROPANEDIOL, CAPRYLYL GLYCOL, PANTHENOL, HYDROXYETHYLCELLULOSE, ALUMINUM HYDROXIDE, TOCOPHERYL ACETATE, DISODIUM PHOSPHATE, SODIUM PHOSPHATE, POLYSORBATE 60.

I don't know what magic there is, but after every layer, I could really see my lashes fanned upwards. We didn’t notice how the magnetic formula affected how it looked or applied, and it’s difficult to know what you should be looking for, but the difference between before and after is pretty drastic, so if you love a dramatic look, or want your lashes to do all the talking in your make-up, it’s brilliant.INGREDIENTS: AQUA (WATER), CERA ALBA (BEESWAX), PARAFFIN, POLYBUTENE, VP/EICOSENE COPOLYMER, GLYCERYL STEARATE, ACRYLATES COPOLYMER, COPERNICIA CERIFERA (CARNAUBA) WAX, STEARETH-21, PALMITIC ACID, PVP, STEARIC ACID, SILICA, PENTYLENE GLYCOL, PHENOXYETHANOL, STEARETH-2, AMINOMETHYL PROPANEDIOL, CAPRYLYL GLYCOL, PANTHENOL, HYDROXYETHYLCELLULOSE, ALUMINUM HYDROXIDE, TOCOPHERYL ACETATE, DISODIUM PHOSPHATE, SODIUM PHOSPHATE, POLYSORBATE 60. mascara has proved to be the brand’s most popular offering, and since its launch in 2011, it has inspired a whole range of products, including an eyelash primer, eyeliners, eye make-up remover, eyebrow products, and even duo-phase lipsticks. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.

The formula is best for those with thicker lash strands that can hold thick thicker formulas better than sparse strands. Sure, there are things companies claim are brand-new discoveries like double-sided brushes and pigments from outer space, but at the end of the day, the results are all roughly similar. I’m not surprised — Benefit mascaras have always been a favourite of mine — but they way this drags the lashes up towards the brows (and keeps them there) is pretty special.

It can instantly make you look more awake, pull the rest of your products together, and add drama and length to even the shortest of lashes. Ingredients: Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, Vp/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium Edta, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, Bht, Sorbic Acid. Use of this site constitutes acceptance of our User Agreement and Privacy Policy and Cookie Statement and Your California Privacy Rights. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. A magnet too strong would pull too much formula onto the brush and get messy; a magnet too weak wouldn’t attract enough formula to create extreme length.